Measuring click-through rate
How can you measure the click-through rate of your campaign?
If you want to measure click-through rates, you need to use our URL shortener when you create your campaign. You can choose from several short domains (e.g. ur7.fr, ur7.co, ms6.fr, ms6.cz, msg.bg, ms6.io, ur7.io, etc.).
In case you use a different shortener than ours, you will not be able to measure the click-through rate.
How to display the click-through rate value
To view the click-through rate value:
- Click on
Reports
in the menu on the BulkGate Portal - Click on
History
. - Click on the
Campaign dashboard
icon on the right side of the row for the campaign you are interested in. - Click
Analytics
in theDashboard
menu. - In the
Rates
section on the left, you will see theClick-through rate
in percentages for the campaign you selected.